5 Simple but Powerful Ways to Use Video in Healthcare

5 Simple but Powerful Ways to Use Video in Healthcare Healthcare providers are under increasing pressure to minimize costs while simultaneously maximizing patient satisfaction. This paradox of goals, coupled with…

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Interactive Videos: The Future of Engaging Your Audience

Interactive Videos: The Future of Engaging Your Audience Video is integral to how brands connect, engage, and delight their audiences. As we continue moving toward digital transformation, using interactive video…

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Living in Orange County

I have lived in Southern California all my life. I was born and raised in a small city in the foothills of Los Angeles County. Then, in 1985, I moved…

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Branded Video Production Tips

Branded video production can be confusing. Video production and digital marketing are changing rapidly in the last few years. With advances in technology, it is now easier than ever to…

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Video Marketing Trends in 2022

2022 is here, and video is going to be a critical part of any marketing campaign going forward. But video marketing trends are starting to look a lot different. A…

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Tips for Choosing the Best Corporate Video Length

While the content of any video is the most critical part, picking the best corporate video length is just as important. Most marketers agree that around two minutes is the…

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Creative Video Ideas to Boost Your Marketing Strategy

Need video ideas? Video is a powerful marketing tool. When used correctly, companies can see both their traffic from search engines and annual revenue jump up over 40%, according to…

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What is a Short Form Video? – A How-To Guide

Beautiful still imagery, a dynamic website and well-crafted written content are all valuable pieces of the marketing puzzle. But these days, it’s high-quality video that takes the cake. Video remains…

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When to Use Video

Why Use Video Content Marketing? You may already know about the many benefits video marketing can have for a business, but that doesn’t mean it’s the be all and end…

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The Power of Branded Video Content

The Importance of Video Content Even today, some businesses aren’t sold on the idea of branded video content. So perhaps these cynics might be persuaded by a simple list of…

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Understanding Your Video Budget

Video Production Budget Breakdown As a business owner or key decision maker, a big part of your job is keeping costs down as much as possible. While you recognize the…

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What to Wear on Camera

Hey there, and welcome to the next lesson. So far, we’ve covered a lot of material, including the importance of using the right lighting and backdrops for your film, as…

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