Short Form Videos – A How-To Guide
Beautiful still imagery, a dynamic website and well-crafted written content are all valuable pieces of the marketing puzzle. But these days, it’s high-quality video that takes the cake. Video remains…
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When to Use Video
You may already know about the many benefits video marketing can have for a business, but that doesn’t mean it’s the be all and end all of marketing. In fact,…
The Power of Branded Video Content
Even today, some businesses aren’t sold on the idea of branded video content. So perhaps these cynics might be persuaded by a simple list of facts and data about the…
Understanding Your Video Budget
As a business owner or key decision maker, a big part of your job is keeping costs down as much as possible. While you recognize the value of certain marketing…
What to Wear on Camera
Hey there, and welcome to the next lesson. So far, we’ve covered a lot of material, including the importance of using the right lighting and backdrops for your film, as…
Create a Big Impact Without a Big Budget
Think you need a big-brand budget in order to use video to market your company? Think again. In fact, thanks to technology, the cost of producing a decent quality video…
5 Ways to Recycle and Repurpose Your Video Content
When you first start making videos, it can seem fun – even easy. Over time, however, you’ll likely find that churning out content on a regular basis becomes increasingly difficult,…
You’ve Produced Your Corporate Video…Now What?
Congratulations! You’re now the proud owner of a shiny new corporate video. So….now what? Many business owners encounter the challenge that once their video content is produced, they aren’t really…
Look Great on Camera
Video is a powerful tool for delivering your message to the masses, and it’s often the very first impression your audience will get of you and your brand. As such,…